Strategy, Value and Risk - The Real Options Approach: Reconciling Innovation, Strategy and Value Management (Finance and Capital Markets)

by J. Rogers

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In the 1990s shareholder value was applied to all aspects of corporate strategy and management decisions as a result of intense competition, globalization, advances in technology, deregulation and the financial markets. As we enter the twentyfirst century the business environment is one of increasing creative destruction, where competitive advantage is much harder to sustain. Real Options , a type of advanced financial analysis, applies financial option theory to real assets and offers a strategic framework that recognizes the need for management flexibility and to leverage risk in this corporate environment.
  • ISBN13 9780333973462
  • Publish Date 25 June 2002 (first published 1 January 2002)
  • Publish Status Active
  • Publish Country GB
  • Imprint Palgrave Macmillan
  • Format Hardcover
  • Pages 141
  • Language English