From time to time we all make the mistake of believing ideas should sell themselves. Not so. As a matter of fact, the better and bolder the idea, the more it needs selling. In this book are thoughts, tips and techniques to help you sell your good ideas to decision makers. Some selling tips come from designers, writers, architects and others in creative roles. And still more techniques come from professional sales gurus and fulltime sales people. Information is presented in bite-size chunks, making it easy to read, embrace and review.
- ISBN10 6613472174
- ISBN13 9786613472175
- Publish Date 12 May 2010 (first published 29 March 2006)
- Publish Status Active
- Out of Print 5 July 2012
- Publish Country US
- Imprint Northlight
- Format eBook
- Pages 256
- Language English