Making Better Sense: How Your Mental Models Define Your World

by Yoram (Jerry) R. Wind

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This Element is an excerpt from The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business (9780131425026) by Yoram (Jerry) Wind and Colin Crook with Robert Gunther. Available in print and digital formats.



Understand the mental models you use to view the world: how they help you, how they limit you, and how to overcome those limits.



Your mental models shape how you see the world. They help you quickly make sense of the noises that filter in from outside, but they can also limit your ability to see the true picture. They are with you always. They can be a great help, or keep you up at night without reason. How do they define your world?
  • ISBN10 0132599422
  • ISBN13 9780132599429
  • Publish Date 29 September 2010
  • Publish Status Active
  • Publish Country US
  • Publisher Pearson Education Limited
  • Imprint Addison Wesley
  • Format eBook
  • Language English