Market Segmentation: Concepts and Applications

by James F. Engel and etc.

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Book cover for Market Segmentation

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  • ISBN10 0030880823
  • ISBN13 9780030880827
  • Publish Date 24 April 1972
  • Publish Status Out of Print
  • Out of Print 17 October 2003
  • Publish Country GB
  • Imprint Holt McDougal
  • Format Paperback
  • Pages 512
  • Language English