Controversy Creates Cash (WWE)

by Eric Bischoff

Jeremy Roberts (Secondary Author)

Under Eric Bishoff's watch as president of WCW, the company went head to head with Vince McMahon's WWE and beat them at their own game before WCW itself spectacularly imploded. But by then, Bishoff had made an indelible mark on televised wrestling, producing shows that had appeared more dangerous, more sexy, and more edgy than anything that had come before. He did this to such an extent that in 2002, McMahon seized the chance to bring in his former nemesis as General Manager of RAW; since then, true to form, Bishoff regularly surprises fans with matches that would once have been unthinkable for television. In this revelatory look at his life and career, Bishoff frankly discusses the things he did, both right and wrong, as he helped shape the sports entertainment industry into today's billion dollar business.

• ISBN10: 141652729X
• ISBN13: 9781416527299
• Publish Date: 17 October 2006
• Publish Status: Out of Stock
• Out of Print: 10 November 2009
• Publish Country: US
• Publisher: Simon & Schuster
• Imprint: Pocket Books
• Pages: 400
• Language: English

Reviews

[mbtc]

I really enjoyed this book, much more than I thought I would. Most people probably wouldn't expect that I'm a wrestling fan, but I have been since about 8th grade. Yes, I know it's "fake" but I find it comical and like the big characters that are created in wrestling.

This books tells a lot about the "behind the scenes" action that takes place in wrestling. It also talks a lot about what was needed to make the WCW such a big wrestling fan. I'm always interested in marketing and promotion, so this was an added bonus for me. It's an easy read, but one that kept me entertained.

It does assume that you know a fair amount about the WCW and WWE, so if you don't watch wrestling, it's probably not for you.