Fundamentals of Strategy is a brand new concise version of the market-leading text Exploring Corporate Strategy. It has been developed forstudents on short courses in strategy for example, doing an initial course at undergraduate, postgraduate or post-experience level, or studying strategy as part of a wider degree in the arts, sciences or engineering. The book comprises 10 chapters, and focuses on the analysis and formulation of strategy. The final chapter raises implementation issues such as organisational structure, management processes and strategic change.
- ISBN10 1408221195
- ISBN13 9781408221198
- Publish Date 15 December 2008
- Publish Status Out of Print
- Out of Print 14 December 2009
- Publish Country GB
- Imprint Financial Times Prentice Hall
- Pages 313
- Language English