Branding: The Power of Market Identity

by David E. Carter

Jeffrey Rayport (Introduction)

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  • ISBN10 0823066312
  • ISBN13 9780823066315
  • Publish Date 1 February 1999
  • Publish Status Out of Print
  • Out of Print 28 June 2000
  • Publish Country US
  • Publisher HarperCollins Publishers Inc
  • Imprint HarperCollins Design International
  • Format Paperback
  • Pages 184
  • Language English