This book is based upon a major international research study, Excellence in Quality Management undertaken by McKinsey and Company in Europe, the US and Japan and the technical university of Darmstadt, Germany. The study is concerned with the level of quality demanded by the automotive industry from its suppliers. It shows that quality, reliability and competitiveness are essential and that the quality companies are the ones that are successful, profitable and on the road to growth.
- ISBN10 0333684842
- ISBN13 9780333684849
- Publish Date 11 October 1996
- Publish Status Active
- Publish Country GB
- Imprint Palgrave Macmillan
- Format Hardcover
- Pages 264
- Language English