The Essentials of Marketing

by Joel R. Evans and BERMAN

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  • ISBN10 002334590X
  • ISBN13 9780023345906
  • Publish Date 1 January 1984
  • Publish Status Out of Print
  • Out of Print 4 May 2011
  • Publish Country US
  • Publisher Prentice Hall (a Pearson Education company)
  • Imprint Macmillan USA
  • Format Hardcover
  • Pages 56
  • Language English