Lead Like Ike: Ten Business Strategies from the CEO of D-Day

by Geoff Loftus

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Who was the greatest CEO of the twentieth century? A persuasive case can be made for General Dwight D. “Ike” Eisenhower, who undertook history’s most harrowing executive assignment: Operation Overlord, the Allied invasion of Nazi-occupied Europe on June 6, 1944. In Lead Like Ike, business journalist and communications guru Geoff Loftus explores ten essential business strategies leaders can glean from Ike’s role as a commander overseeing the Normandy invasion. Weaving a fly on-the-wall narrative from Ike’s perspective, Loftus sweeps readers into a gripping story that honors the sacrifice of all who fought and died on D-Day while exploring the prevailing significance of fundamental leadership principles often forgotten by managers--things like listen to your people, set your vision, be consistent about your message, and let your managers manage. Highly acclaimed by CEOs, VPs, and other notable business leaders, this intriguing and highly instructive guide draws readers to a cache of battle-tested strategies and tactics with direct applications to help you through even the most high-stakes challenges of modern-day business leadership.
  • ISBN10 1595550852
  • ISBN13 9781595550859
  • Publish Date 31 May 2010
  • Publish Status Out of Stock
  • Out of Print 24 June 2021
  • Publish Country US
  • Imprint HarperCollins Leadership
  • Format Hardcover
  • Pages 304
  • Language English