Value -Based Marketing for Bottom-Line Success: 5 Steps to Creating Customer Value

by J Nicholas Debonis, Eric Balinski, and Phil Allen

0 ratings • 0 reviews • 0 shelved
Book cover for Value -Based Marketing for Bottom-Line Success: 5 Steps to Creating Customer Value
Shelve It

Bookhype may earn a small commission from qualifying purchases. Full disclosure.

  • ISBN10 1280300620
  • ISBN13 9781280300622
  • Publish Date 1 January 2002
  • Publish Status Active
  • Out of Print 4 March 2015
  • Publish Country US
  • Imprint McGraw-Hill Companies
  • Format eBook
  • Language English