This text addresses the synergy between quantitative and qualitative approaches to research in business in one textbook. Accessible discussions it takes students from the simple beginnings of descriptive statistics through to the advanced level of multivariate techniques.
- ISBN13 9788888885919
- Publish Date 12 January 2000 (first published 1 October 1999)
- Publish Status Out of Print
- Out of Print 17 October 2008
- Publish Country IT
- Imprint CNR-GNDCI
- Pages 320
- Language English