- What the book covers: business models on the iPhone, including free apps for marketing, trial apps to entice users, advertising-sustained apps, and paid apps. The book discusses the pricing models prevalent on each type of application (games, fitness, utilities, and so on). The book provides a blueprint for the effect of competition, designing a business plan for the app store, assessing iPhone 3.0 business potential, and marketing your app.
- Series features: iPhone 3.0 Business Strategies For Dummies is written in the friendly, humorous, and easy-to-understand style that is the hallmark of the For Dummies brand.
- ISBN13 9780470576632
- Publish Date 31 July 2009 (first published 27 July 2009)
- Publish Status Active
- Publish Country US
- Imprint For Dummies
- Format eBook (EPUB)
- Pages 384
- Language English
- URL http://wiley.com/remtitle.cgi?isbn=0470576634