Multiattribute Decisions in Marketing

by Paul E. Green and Yoram Wind

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  • ISBN10 0030919150
  • ISBN13 9780030919152
  • Publish Date 1 March 1973
  • Publish Status Out of Print
  • Out of Print 17 October 2003
  • Publish Country GB
  • Imprint Dryden Press
  • Format Hardcover
  • Pages 396
  • Language English