Globales Marketing-Management: Eine Europäische Perspektive (Internationale Standardlehrbucher Der Wirtschafts- Und Sozia)

by Warren J. Keegan, Bodo Schlegelmilch, and Barbara Stoettinger

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  • ISBN10 3486799703
  • ISBN13 9783486799705
  • Publish Date 29 August 2014 (first published 26 June 2002)
  • Publish Status Active
  • Imprint Walter de Gruyter
  • Format eBook
  • Pages 824
  • Language German