The "Daily Mirror" World Cup Rally 40: The World's Toughest Rally in Retrospect

by Graham Robson

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Book cover for The "Daily Mirror" World Cup Rally 40

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After the first ever intercontinental rally - the London-Sydney in 1968 - there was widespread enthusiasm for an even more difficult test. With the Football World Cup being held in Mexico in 1970, it was the perfect opportunity to hold a parallel, much tougher challenge - the World Cup Rally. Organisers John Sprinzel and John Brown secured sponsorship from the Daily Mirror and planned a unique high-speed event, lasting six weeks and covering 16,000 miles from London to Mexico City via some of the most varying, tortuous and difficult terrain on three continents. Serious works teams such as Ford and British Leyland spent tremendous amounts choosing and developing new cars, completing months-long route surveys, and analysing every detail of diets, oxygen provision, and the number of crew members. Despite all this planning, out of an entry of more than 100, only 23 cars made it to the finish. It was, and remains, the toughest rally of all time.
  • ISBN10 1845842715
  • ISBN13 9781845842710
  • Publish Date 8 April 2010
  • Publish Status Out of Print
  • Out of Print 28 January 2022
  • Publish Country GB
  • Imprint Veloce Publishing Ltd
  • Format Hardcover
  • Pages 208
  • Language English