New technologies, developments in communication and interactive media, the emergence of distinct cultural and vernacular styles and the increasing prominence of minority groups and women in the visual arts have all given rise to an exhilirating and diverse culture of styles and images, media and messages, makers and users of information. This work explores the themes of aesthetics, "mixing" and technology. It opens with a description of the cultural and historical contexts of the period from 1980 to the present, including the significant advances in the media industries. The central chapters discuss typography and the creative use of letterforms; corporate identity in the expansive 1980s; the proliferation of new and avant-garde forms of publishing in the age of the desktop; and the role of theory, research and education in graphic design.
- ISBN10 0500279233
- ISBN13 9780500279236
- Publish Date 4 November 1996 (first published 1 September 1996)
- Publish Status Out of Print
- Out of Print 16 October 2002
- Publish Country GB
- Imprint Thames & Hudson Ltd
- Format Paperback
- Pages 176
- Language English