For the Second Edition, the authors have expanded and strengthened the innovation theme and pared some supporting detail to create a more concise and effective teaching text.
- ISBN10 0393168166
- ISBN13 9780393168167
- Publish Date 4 April 2006 (first published 29 May 2002)
- Publish Status Active
- Publish Country US
- Imprint WW Norton & Co
- Edition Second Edition
- Pages 500
- Language English