Playing for Keeps: Sport, the Media and Society

by J. Goldlust

0 ratings • 0 reviews • 0 shelved
Book cover for Playing for Keeps

Bookhype may earn a small commission from qualifying purchases. Full disclosure.

Televised sport is enormously popular; the last few years have seen increases both in the variety of sports covered and the amount of airtime devoted to sports broadcasts. This book is a study of the role of television in popularizing sports - American football, for example, is now widely covered and gaining worldwide audiences - and also the influence it has had sports already receiving a lot of coverage, such as soccer, motor racing, tennis and cricket. The book discusses the effects of increased professionalism, commercial interests and the role of politics in sport, as well as analyzing the techniques used in sports broadcasts - video gadgetry, music, graphics - to reveal how carefully packaged televised sport has become.
  • ISBN10 0582711436
  • ISBN13 9780582711433
  • Publish Date 1 January 1987
  • Publish Status Active
  • Out of Print 12 April 1991
  • Publish Country US
  • Imprint Guilford Publications
  • Format Paperback (UK Trade)
  • Pages 200
  • Language English