This is an introductory text on the process of research in business and management. It will enable undergraduate, taught postgraduates and MBA students to develop the skills to carry out rigorous research, using a structured approach to the research process from defining the research question, through the selection of methods, to producing a final report. The authors' style is friendly and supportive, occasionally humorous, and they acknowledge the chaos, uncertainty and sometimes complexity inherent in research projects. Research methodologies are explained with great clarity, relating theory to practice throughout. There is a comprehensive website to accompany this text including both lecturer and student resources. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/maylorblackmon/index.htm
- ISBN10 0333964071
- ISBN13 9780333964071
- Publish Date 21 April 2005
- Publish Status Out of Print
- Out of Print 2 February 2017
- Publish Country GB
- Imprint Palgrave Macmillan
- Format Paperback
- Pages 496
- Language English