Strategic Management: Strategists at Work

by Robert MacIntosh and Donald MacLean

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Book cover for Strategic Management

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Strategic Management: Strategists at Work provides a practical and simple approach to developing a comprehensive strategic plan, as the authors share what they have learned through two decades of strategy work with a myriad of organisations. Focusing on the practicalities of developing strategy and presenting cutting edge theory in an accessible manner, this book delivers key insights into the strategist's role.

Key benefits:
- Provides a comprehensive range of templates that have been road-tested with over 400 senior managers
- Includes extensive case material and interviews
- Lecture slides, tutorials, and multiple choice questions available on the companion website
  • ISBN10 1137035447
  • ISBN13 9781137035448
  • Publish Date 12 December 2014
  • Publish Status Out of Print
  • Out of Print 8 March 2023
  • Publish Country GB
  • Publisher Macmillan Education UK
  • Imprint Red Globe Press
  • Format Paperback
  • Pages 236
  • Language English