Networks, Crowds, and Markets

by David Easley and Jon Kleinberg

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Are all film stars linked to Kevin Bacon? Why do the stock markets rise and fall sharply on the strength of a vague rumour? How does gossip spread so quickly? Are we all related through six degrees of separation? There is a growing awareness of the complex networks that pervade modern society. We see them in the rapid growth of the internet, the ease of global communication, the swift spread of news and information, and in the way epidemics and financial crises develop with startling speed and intensity. This introductory book on the new science of networks takes an interdisciplinary approach, using economics, sociology, computing, information science and applied mathematics to address fundamental questions about the links that connect us, and the ways that our decisions can have consequences for others.
  • ISBN10 1282724894
  • ISBN13 9781282724891
  • Publish Date 30 June 2010
  • Publish Status Active
  • Out of Print 12 February 2013
  • Publish Country US
  • Imprint Cambridge University Press
  • Format eBook
  • Pages 745
  • Language English