This is an up-to-date introduction to the field of international business that presents the real world of business in the global marketplace to students. The text contains real-world mini-cases and anecdotes from business practice. (Free to adopters of the main text only.)
- ISBN10 1577180216
- ISBN13 9781577180210
- Publish Date 1 March 1997
- Publish Status Out of Print
- Out of Print 15 May 2008
- Publish Country GB
- Publisher John Wiley and Sons Ltd
- Imprint Blackwell Publishers
- Edition 2nd Revised edition
- Format Paperback
- Pages 234
- Language English