Principles of Marketing Engineering

by Gary L. Lilen, Arvind Rangaswamy, and Arnaud De Bruyn

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  • ISBN10 1425135862
  • ISBN13 9781425135867
  • Publish Date 3 July 2007
  • Publish Status Active
  • Publish Country CA
  • Imprint Trafford Publishing
  • Format Hardcover
  • Pages 232
  • Language English