The Electric Information Age Book explores the nine-year window of mass-market publishing in the sixties and seventies when formerly backstage players-designers, graphic artists, editors-stepped into the spotlight to produce a series of exceptional books. Aimed squarely at the young media-savvy consumers of the "Electronic Information Age," these small, inexpensive paperbacks aimed to bring the ideas of contemporary thinkers like Marshall McLuhan, R. Buckminster Fuller, Herman Kahn, and Carl Sagan to the masses. Graphic designers such as Quentin Fiore (The Medium Is the Massage, 1967) employed a variety of radical techniques-verbal visual collages and other typographic pyrotechnics-that were as important to the content as the text. The Electric Information Age Book is the first book-length history of this brief yet highly influential publishing phenomenon.
- ISBN10 1616890347
- ISBN13 9781616890346
- Publish Date 25 January 2012
- Publish Status Out of Print
- Out of Print 9 October 2024
- Publish Country US
- Imprint Princeton Architectural Press
- Edition Annotated edition
- Format Paperback
- Pages 216
- Language English