Customer Communications in Marketing (CIM Revision Cards) (CIM Coursebook)

by Maggie Jones

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Book cover for Customer Communications in Marketing

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Designed specifically with revision in mind, the "CIM Revision Cards" provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured layout aids the learning process and ensures the key points are covered in a succinct and accessible manner. The compact, spiral bound format enables the cards to be carried around easily, the content therefore always being on hand, making them invaluable resources no matter where you are. Written specifically for revision purposes therefore only featuring the key concepts that need to be learned. Carefully designed to enable points to be easily extracted and memorised without clouding them in additional information, this work accompanies the "CIM Coursebook" and MarketingOnline website to provide a complete suite of products to support the CIM qualifications.
  • ISBN10 075066858X
  • ISBN13 9780750668583
  • Publish Date October 2005 (first published 30 June 2004)
  • Publish Status Out of Print
  • Out of Print 1 August 2011
  • Publish Country GB
  • Publisher Taylor & Francis Ltd
  • Imprint Butterworth-Heinemann Ltd
  • Edition 2005-06 ed.
  • Format Paperback
  • Language English