A Business Plan (NatWest Business Handbooks) (The Pitman small business bookshelf)

by Alan West

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Book cover for A Business Plan

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Your company's stability of growth is fundamentally dependent on the amount of planning you do.

However, knowing how to implement a business plan and what it should include is not always obvious. This NatWest Business Handbook provides you with a practical and detailed approach to the development of a business strategy. It demonstrates in a clear, step-by-step fashion how to develop an initial plan and how also to make planning an integral part of your organisation so that it becomes a continuous monitoring and control process.

Each chapter develops the plan in a structured and logical sequence, covering key issues for success and failure at every stage. The emphasis throughout is on the practical aspects of implementing a plan. The book includes:

step-by-step guidance on how to perform a health-check on your organisation instruction on how to create vital business planning tools, from a format for presenting a strategy to outside investor-supporting institutions, to a management information system that will allow your company to manage the plan as it evolves and thus control the future of the organisation. in-depth case study material which, by using your company as a case study too, will enable you to look at your operation objectively to create a realistic business plan.

Alan West's broad experience of both consulting and training in the small and medium enterprise sectors results in a book which is an invaluable source of information for any entrepreneurs wanting to be in complete control of their organisation.

Focus on your future - create and execute a sound business plan.

  • ISBN10 0273036289
  • ISBN13 9780273036289
  • Publish Date June 1991 (first published September 1987)
  • Publish Status Out of Print
  • Out of Print 31 October 2009
  • Publish Country GB
  • Imprint Financial Times Prentice Hall
  • Edition New edition
  • Format Paperback (UK Trade)
  • Pages 208
  • Language English