This text presents a view of an ever-changing field of the business environment with an analytical, problem-oriented approach. As well as covering traditional topics, this book includes coverage of practical, action-oriented topics, such as: creating value with technology - a guide for the non-technical manager; the international environment, and knowledge management through the use of text and cases. It is intended for use with business and its environment courses at MBA and executive MBA programmes but is also appropriate for undergraduate business and society courses.
- ISBN10 0538844582
- ISBN13 9780538844581
- Publish Date 1 December 1997 (first published 1 January 1984)
- Publish Status Out of Print
- Out of Print 2 October 2009
- Publish Country US
- Publisher Cengage Learning, Inc
- Imprint South-Western
- Edition 4th Revised edition
- Format Hardcover
- Pages 608
- Language English