MKTG 3.0 delivers exactly what today's students need -- and want. How do we know? We asked. Wanting to build upon the success of MKTG we solicited feedback from thousands of students and hundreds of faculty about their experience with MKTG to understand how we might improve upon a winner. The result is MKTG 3.0. New examples, a more open page design, and even better technology, still delivered at an incredibly low price. A teaching and learning solution unlike any other!
- ISBN10 0324789289
- ISBN13 9780324789287
- Publish Date 18 February 2009
- Publish Status Out of Print
- Out of Print 5 April 2011
- Publish Country US
- Publisher Cengage Learning, Inc
- Imprint South-Western
- Edition 3rd Revised edition
- Format Paperback
- Pages 336
- Language English