Persuasion, Social Influence, and Compliance Gaining looks at persuasion from a broad-based perspective, encompassing the full scope of persuasion found in everyday life. Linked to empirical research, this book takes the reader from persuasion theory to qualified conclusions about the operation of persuasion in real-world settings and examines persuasion from a social science perspective. Written in a highly accessible style, this book involves the reader by providing information and real-life examples with which they can easily identify.
- ISBN10 020551264X
- ISBN13 9780205512645
- Publish Date 27 July 2006 (first published 19 June 2003)
- Publish Status Out of Print
- Out of Print 7 April 2010
- Publish Country US
- Imprint Pearson
- Edition 3rd edition
- Format Paperback
- Pages 400
- Language English