The Power of Persuasion: How We're Bought and Sold

by Robert Levine

0 ratings • 0 reviews • 0 shelved
Book cover for The Power of Persuasion

Bookhype may earn a small commission from qualifying purchases. Full disclosure.

A look behind the curtain of shilling and pitch to see how we are manipulated everyday Robert Levine offers readers an incisive new take on the mindsets of those who prod, praise, debase, and manipulate others to do things they never thought they'd do - and are sometimes later sorry they did. He takes a hands-on approach by attending training sessions for magicians honing their craft and by taking jobs as a door-to-door salesman and a used car salesman. Levine explores the remarkable effect and power of subtlety on effective persuasion, the great illusion of personal vulnerability, and the unlikely similarities across a wide range of persuasive strategies, from parents to con men to lovers to religious leaders. Robert Levine (Fresno, CA) is Professor and former chairperson of the Psychology Department at California State University, Fresno. He has published articles in Psychology Today, Discover, American Demographics, The New York Times, Utne Reader, and American Scientist.
His book, A Geography of Time, was the subject of feature stories around the world, including Newsweek, The New York Times Magazine, CNN, the BBC, ABC's Primetime, and NPR's All Things Considered and Marketplace.
  • ISBN10 6612093404
  • ISBN13 9786612093401
  • Publish Date 1 March 2006 (first published 21 February 2003)
  • Publish Status Active
  • Out of Print 14 December 2011
  • Publish Country US
  • Imprint ONEWorld Publications
  • Format eBook
  • Pages 288
  • Language English