Written in conjunction with the Fine Art Trade Guild, this book offers advice on starting up your own gallery. It covers all the basic questions involved such as the pros and cons of running your own busines, choosing premises, start up and running costs, typical leasehold agreements, financial projections, grants, business plans, cashflow and financial management, contracts, exploring product groups and sourcing products, pricing, role of computers, the internet and e-marketing, capital investment, effective marketing, stock display, sales techniques, employing staff, legalities, etc. There are also case studies.
- ISBN10 1408111829
- ISBN13 9781408111826
- Publish Date 1 January 2009 (first published 21 September 2007)
- Publish Status Cancelled
- Publish Country GB
- Publisher Bloomsbury Publishing PLC
- Imprint A & C Black Publishers Ltd
- Format eBook
- Language English