Foundations of Business

by William M. Pride

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Foundations of Business, 2nd Edition provides a brief survey of the major functional areas of business including management, marketing, accounting, finance, and information technology, as well as core topics such as ethics and social responsibility, forms of ownership, small business, and international business. The text is filled with cutting edge content, including up-to-date information about the economic crisis as well as suggestions on how to manage personal financial planning in the midst of economic ups and downs. This second edition also includes two new appendices on Careers in Business and Personal Finance. An abundance of study aids is also available within the text and on the student companion website.
  • ISBN10 0538746343
  • ISBN13 9780538746342
  • Publish Date 1 January 2011 (first published 2 November 2009)
  • Publish Status Active
  • Out of Print 12 June 2015
  • Publish Country US
  • Imprint Cengage Learning, Inc
  • Edition 2nd ed.
  • Format Hardcover
  • Language English