The Business Growth Handbook

by Colin Barrow, Robert Brown, and Liz Clarke

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Book cover for The Business Growth Handbook

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Small firms tend to stall when their staff level reaches 20. This can be avoided by taking appropriate action to stimulate growth, successfully handling the transition from an owner-managed business to team management and delegation. This text explains the phases of growth and provides a framework for nursing the business through each delicate stage until it becomes substantial and secure. It contains assessment forms tried and tested at the Cranfield School of Management, for a company "health check", which includes diagnosing your organization; marketing options; financing growth; visionary leadership; managing change; a new business plan; and exit routes. Each section is illustrated with case studies, tables and drawings. Assignments enable owners to check their businesses' position and base their future on a sound plan for growth.
  • ISBN10 0749417617
  • ISBN13 9780749417611
  • Publish Date 30 September 1995 (first published 30 June 1992)
  • Publish Status Out of Print
  • Out of Print 25 May 2011
  • Publish Country GB
  • Imprint Kogan Page Ltd
  • Format Paperback
  • Pages 336
  • Language English