For graduate-level courses in Marketing Research, Research Design and Data Analysis. Multivariate Data Analysis provides an applications-oriented introduction to multivariate data analysis for the nonstatistician by focusing on the fundamental concepts that affect the use of specific techniques.
- ISBN10 0029465648
- ISBN13 9780029465646
- Publish Date 1 May 1992
- Publish Status Unknown
- Publish Country US
- Publisher Prentice Hall (Higher Education Division, Pearson Education)
- Imprint Prentice Hall International Paperback Editions
- Edition 3rd edition
- Format Paperback
- Pages 480
- Language English