Contemporary Issues in Marketing and Consumer Behaviour

by Dr Elizabeth Parsons and Professor Pauline Maclaran

Mr H F Pizer (Secondary Author) and H.F. Pizer (Secondary Author)

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Complete coverage of all contemporary issues modules for marketing and consumer behavior students.
  • ISBN10 0080943160
  • ISBN13 9780080943169
  • Publish Date 29 April 2009 (first published 1 January 2009)
  • Publish Status Unknown
  • Imprint Butterworth-Heinemann
  • Format eBook
  • Pages 232
  • Language English