An Invitation to Social Research: How It's Done

by Emily Stier Adler and Roger Clark

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This text provides balanced coverage of quantitative and qualitative methods of social research with a unique "behind the scenes" approach: chapters are built upon focal research pieces and excerpts from real research projects, and present the insights and perspectives of workers conducting real-world research. The text guides students through the many stages of social research--from selecting a researchable question and designing a study to selecting the best method of data analysis for a particular study--and prepares them for the ethical issues and problems that they may face along the way.
  • ISBN10 1285746449
  • ISBN13 9781285746449
  • Publish Date 21 January 2014 (first published 1 January 1999)
  • Publish Status Cancelled
  • Imprint Cengage Learning
  • Edition 5th ed.
  • Format Paperback
  • Language English