The Economics of Information Technology is a concise and accessible review of some of the important economic factors affecting information technology industries. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. These factors combine to produce some unique behavior. The book consists of two parts. In the first part, Professor Varian outlines the basic economics of these industries. In the second part, Professors Farrell and Shapiro describe the impact of these factors on competition policy. The clarity of the analysis and exposition makes this an ideal introduction for undergraduate and graduate students in economics, business strategy, law and related areas.
- ISBN13 9780521605212
- Publish Date 23 December 2004 (first published 1 January 2004)
- Publish Status Active
- Out of Print 21 July 2022
- Publish Country GB
- Imprint Cambridge University Press
- Format Paperback (US Trade)
- Pages 114
- Language English