The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising, and distribution in the United States. The authors outline how programs are made and marketed, and furthermore provide an insightful overview of key players, practices, and future trends.
- ISBN10 1844575756
- ISBN13 9781844575756
- Publish Date 7 November 2017 (first published 11 November 2009)
- Publish Status Active
- Publish Country GB
- Publisher Bloomsbury Publishing PLC
- Imprint BFI Publishing
- Format eBook
- Pages 208
- Language English
- URL http://bloomsbury.com/