Constructing the Persuasive Portfolio: The Only Primer You'll Ever Need

by Margaret Fletcher

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Book cover for Constructing the Persuasive Portfolio

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Constructing the Persuasive Portfolio helps you learn the art of designing a compelling and effective architectural portfolio. Margaret Fletcher categorizes the architectural portfolio design process into a step-by-step method that you can manage and understand. The full-color book includes 400 portfolio examples from 55 designers, along with more than 50 diagrams, and a set of 48 design actions that are marked throughout.

You will learn how to:
-Identify your readership
-Collect, document, and catalog your work
-Organize your portfolio
-Visually structure your portfolio
-Design your layout
-Manage both printed and digital portfolio formats

As your ultimate persuasive tool, your portfolio is the single most important design exercise of your academic and professional career. Constructing the Persuasive Portfolio shows you everything you need to know to create your portfolio and is the only portfolio design book you will ever need!

  • ISBN13 9781317506195
  • Publish Date 13 September 2016 (first published 8 September 2016)
  • Publish Status Active
  • Publish Country GB
  • Publisher Taylor & Francis Ltd
  • Imprint Routledge
  • Format eBook
  • Pages 248
  • Language English