A examination of advertising in America, as a business and as a social institution, finds much lacking in the business's importance and effectiveness and much that is problematic in advertising's social impact.
- ISBN10 0465000797
- ISBN13 9780465000791
- Publish Date 2 September 1986
- Publish Status Out of Stock
- Out of Print 10 October 2009
- Publish Country US
- Imprint Basic Books
- Format Paperback
- Pages 288
- Language English