Business: A Changing World

by O C Ferrell, Geoffrey Hirt, and Linda Ferrell

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Book cover for Business: A Changing World

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Business: A Changing World is the fastest growing introductory business textbook on the market, and for a simple reason. Unlike most brief textbooks on the market, which are trimmed and spliced from much longer works into an approximation of an essentials edition, Ferrell/Hirt/Ferrell is written from the ground up to be brief, lean, and flexible enough to enable you to cover just the topics you want at the level of depth you want, plus it doesn’t inherit out-dated examples from a hardback derivative. With market-leading teaching support and the most up to date content available, Business: A Changing World represents the best value available in the brief Introductory Business market. What sets Ferrell apart? An unrivaled mixture of topical depth, current content and the best teaching support around.
  • ISBN13 9780071285605
  • Publish Date 16 February 2007 (first published 1 January 2007)
  • Publish Status Out of Print
  • Out of Print 29 May 2009
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Professional
  • Edition 6th edition
  • Format Paperback
  • Pages 620
  • Language English