Political advertising has been called the worst cancer in American society. Ads cost millions, and yet the entire campaign season is now filled with nasty and personal attacks. In this landmark six-year study, two of the nation's leading political scientists show exactly how cancerous the ad spot has become. 16 illustrations.
- ISBN10 1439118752
- ISBN13 9781439118757
- Publish Date 11 May 2010 (first published 1 January 1996)
- Publish Status Active
- Publish Country US
- Publisher Simon & Schuster
- Imprint The Free Press
- Format eBook
- Pages 256
- Language English