J.A. Marz began his career as a recreation executive for an inner-city youth organization and then as a sports journalist for a daily newspaper in Eastern Pennsylvania before transitioning into the healthcare industry as a communications professional.Although now retired from healthcare, J.A. served as a chief marketing officer for various health networks and implemented new business strategies in the industry for more than twenty-five years.He was among the first to coin the term "Moneyball Marketing" in the healthcare world, highlighting the importance of demonstrating value and return on investment. J.A. also has experience in crisis communication and is well-versed in performance metrics, promotion, sports marketing, and hospitality.Writing and storytelling have always been J.A.'s passions, along with golf, travel, music, and all things Italy. He is excited to publish work that touches the soul. This marks his first published book.J.A. holds a Bachelor of Arts degree from Bloomsburg University in Pennsylvania and earned an Executive Leadership certificate from Georgetown University's Center for Professional Development in Washington, DC.
