Greg Pool, JD, MBA, is a lifelong entrepreneur. He started businesses during college at the University
of South Carolina Honors College and while attending Wake Forest University for law
school and business school. Greg has founded and cofounded several businesses that he has exited,
as well as leading turn-around and relaunch efforts. Greg was the entrepreneur-in-residence at
Wake Forest University before becoming director of Wake Forest's startup accelerator, Startup
Lab, which he cofounded with Dan Cohen. Greg is now a member of the entrepreneurship faculty
at Wake Forest, where he specializes in helping entrepreneurs create early value in their companies.
In 2017, he was awarded the Russell D. and Elfriede Hobbs Faculty Award for Exceptional Support
of Entrepreneurship.
Dec 19, 2019
Cover of The IDEATE Method

The IDEATE Method