Alex Freytag is the product of an entrepreneurial household. He has spent much of his business experience focused on his passion for being a hero to entrepreneurs. Between selling handmade James Dean t-shirts out of his locker in high school to becoming a Certified EOS Implementer, he has run or helped run five growth-oriented businesses before discovering the Entrepreneurial Operating System (EOS). Drawn to EOS's simplicity and effectiveness, Alex has since devoted himself to helping others master this complete "way of operating" an entrepreneurial organization to help them get what they want from their businesses. An author and a sought-after speaker, Alex entertains, educates, and has introduced EOS to thousands of business leaders worldwide. Alex resides in Columbus, Ohio with his wife, Christine, and their three children. He enjoys traveling, hiking, golf, scuba diving, and reading for pleasure.