Hajo Normann works at Accenture in the role of an SOA and BPM's community of practice lead in ASG. Hajo is responsible for the architecture and solution design of SOA/BPM projects, mostly acting as the interface between the business and IT sides. He enjoys tackling organizational and technical challenges and motivates solutions in customer workshops, conferences, and publications. Hajo, together with Torsten Winterberg, leads the DOAG SIG Middleware; is an Oracle ACE Director; and is an active member of the global network within Accenture. Hajo is also in regular contact with SOA/BPM architects from around the world.