Rebecca is an award-winning designer, a bridge builder, an entrepreneur & business developer and has over 25 years of professional experience in qualified business- oriented communication and project management work from both small and large organizations, both from practical and strategic level, in industries like consumer goods, media, music, communication and IT. She has assumed and successfully met the challenges and responsibilities associated with a variety of projects, including: driving the marketing activities for a health care products company present in eleven countries; leading a change project at Matsushita (Panasonic) in Osaka Japan; initiating and organizing international conferences in several cities in India; establishing communication channels, web presence, newsletter, and press releases for Sweden's most successful business incubator. Rebecca holds bachelor degrees in communication design, web design and user interface design as well as in usability design. She holds also an Executive MBA from the Stockholm School of Economics with specialization 'Leading Innovation'.