Keith Goffin | Bookhype

Keith Goffin is Professor of Innovation and New Product Development at Cranfield School of Management, UK.

Jan 31, 2023

Cover of Innovative Growth

Innovative Growth

Sep 12, 2011

Cover of Hidden Needs

Jan 1, 2011

Cover of Hidden Needs: Versteckte Kundenbedurfnisse Entdecken Und in Produkte Umsetzen

Hidden Needs: Versteckte Kundenbedurfnisse Entdecken Und in Produkte Umsetzen

Oct 6, 2010

Cover of Identifying Hidden Needs

Identifying Hidden Needs

Sep 1, 2005

Cover of Innovation Management

Innovation Management

Dec 1999

Cover of Innovation Management in UK and German Manufacturing Companies

Innovation Management in UK and German Manufacturing Companies