Barry Schwartz is the author of the acclaimed bestseller The Paradox of Choice. A frequent lecturer at conferences (TED, Gel, etc) around the world, he is the Dorwin Cartwright Professor of Social Theory and Social Action at Swarthmore College, specializing in Psychology and Economics.
Kenneth Sharpe is the William R. Kenan, Jr. Professor of Political Science at Swarthmore College where he teaches political philosophy, ethics, and political economy. His most recent book is Drug War Politics: The Price of Denial.